Drive growth with targeted engagement
Transform retail banking into a strategic advantage by addressing key challenges across the entire account lifecycle, including acquisition, onboarding, engagement, retention, and revenue growth.
Designed to deepen customer value
Acquire and retain profitable customers through predictive modeling, personalized offers, and account-level insights, letting your institution go beyond generic marketing to drive sustainable growth.
See the power of personalization
Smarter growth through targeted acquisition
Leverage behavioral and demographic insights to identify and attract high-value customers. With a more focused approach, you can grow your portfolio efficiently while building stronger, longer-lasting customer relationships.
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Revive relationships and reclaim account value
Reengage inactive account holders through customized digital campaigns tailored to your institution’s brand and market, incorporating personalized messaging and behavioral triggers.
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Unlock more value from every relationship
Drive sustainable growth by promoting account behaviors that increase profitability, such as debit card usage, regular transactional activity, and broader product adoption. These behaviors, guided by data-driven insights, help uncover new revenue opportunities and extend the lifetime value of each account.
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Strengthen every stage of the customer journey
The Retail Performance Engine supports every stage of the account lifecycle, from first touch to long-term loyalty, providing the tools you need to boost retention and deepen customer engagement.
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The Power of Personalization
Personalized marketing on digital channels: break through the noise and reach new and existing customers.
Read nowFrequently Asked Questions
The Retail Performance Engine™ is a data-powered growth platform that enables financial institutions to drive performance across the entire retail checking lifecycle. It combines targeted marketing, behavioral insights, and account-level analytics to help banks and credit unions attract, engage, and retain high-value customers.
By analyzing behavioral and demographic data, the Retail Performance Engine helps your institution identify prospects who are most likely to open and actively use their accounts. This targeted approach allows you to focus resources on high-quality leads, reducing acquisition costs, improving marketing ROI, and driving stronger engagement from the very beginning of the customer relationship.
No. The Retail Performance Engine is designed to integrate seamlessly with your existing operations. Its automated processes and intuitive platform allow your current team to execute campaigns, analyze performance, and manage targeting without the need for additional staffing.
The Retail Performance Engine is built to support banks and credit unions of all sizes, from small community institutions to large regional banks. Its flexible, scalable framework adapts to your institution’s specific goals, market, and internal resources, helping deliver measurable results regardless of size or structure.